Student Marketing Group’s Privacy Promise to Consumers

Student Marketing Group respects consumer’s privacy. SMG is a valued member of the
Direct Marketing Association (DMA). As a member of Direct Marketing Association, we follow the DMA’s Privacy Promise to US consumers. The DMA’s Privacy Promise, which became effective July 1, 1999, is a set of guidelines outlining specific practices businesses must follow to protect consumer privacy.

With membership in the DMA, we are committed to abide by the four privacy protection practices mandated by the DMA:

1. The Direct Marketing Association Privacy Policy is cited on this web site to encourage our clients to provide their customers with notice that they can opt out of communications. For online marketing, provide notice to both customer and prospects in each solicitation;
2. Honor customer opt-out request not to have their contact information transferred to others for marketing purposes;
3. Accept and maintain consumer requests to be on an in-house suppress file to stop
   receiving solicitations from your company; and,
4. Use the DMA Preference Service suppression files for mail, telephone, and e-mail lists.

See the Deliverability & Accuracy of Database section for more information on the DMA Preference Services and other pertinent information.